Chart Mondays: Ed Sheeran - Celestial


I might be making Chart Mondays difficult for me by covering this music video right now, but it's new in the UK chart at number five and it's full of such cute visuals, that I just had to cover it today, so I'm hoping it doesn't rise up to number one - although, it is Ed Sheeran, and it's one of my favourite songs he has released. Since Sam Smith & Kim Petras are still at number one with "Unholy", I chose this song from the UK Top 10.

Written by Ed Sheeran, Steve Mac, and Johnny McDaid, with the former two songwriters co-producing the track, "Celestial" is an addicting track that has a cute autumnal vibe to it perfect as the weather changes from summer to autumn. Clear and crisp, the song has that exciting feeling of love mixed throughout with Ed Sheeran's vocals on fire from start to finish.

The music video, directed by Yuichi Kodama with Genki Kawamura and Masami Hatanaka acting as producers, is a fun day in the life of Ed Sheeran the Pokémon trainer. The visuals mix real life with cartoon animation warping both worlds into almost an augmented reality concept as if both complement each other. I like the idea of Ed Sheeran being the only person who can see the Pokémon, so when he's travelling on Lapras or Charizard, the average general public sees Ed Sheeran travelling on invisible creatures.

The first half of the video comes off better on story concept, I love the idea of us all having our own Pokémon in our homes, helping around the house (or making things worse). The second half becomes more skewed, with Ed Sheeran just going about and walking on the street, but then ending up at the end trying to stop Mew and MewTwo, regardless of that, the imagery in the second half is beautiful, that field with the Bulbasaurs is just epic!

Zara Larsson - Don't Let Me Be Yours


Don't Let Me Be Yours - Zara Larsson |

I was just listening to "Only You", and realised I haven't reviewed this music video yet; although to be fair, I'm not so keen on this song "Don't Let Me Be Yours". Why did she not release a music video for "Only You"? - Now, that one is a tune. This song was released before "Only You", it wasn't a success at all, compared to her previous songs. The music video is all right, but the scenes with Zara Larsson has all sorts of lighting problems. Watch Zara Larsson perform to the camera while scenes of a woman racing driver are intercut throughout in this music video for "Don't Let Me Be Yours".

Zara Larsson is the Swedish sensation that went international thanks to a collaboration with MNEK that really sent her global with her solo work. She launched well, especially in the UK where her follow-up singles all did well, and we finally got a debut solo album, although she did previously release a debut album which was restricted to certain countries. We haven't heard anything new from her for a bit of a while, so I'm presuming she's working on new music and is prepared to blow us all away once again. This song was written by Zara Larsson, Steve McCutcheon, Johnny McDaid, and Edward Christopher Sheeran (Ed Sheeran).

Directed by Daniel Kaufman, this music video deserved to have been better. It may have the essentials for a great music video with a performance piece and a narrative piece, but it just doesn't work overall. It does have a sense of girl power throughout though.

The narration starts the video off, as we watch a woman head towards a smashed up car in the junkyard. She finds what she needs and takes it back to her racing car so she can compete. At the end, she wins a trophy, which makes the whole thing worthwhile and proves that anything is possible if you fight for it.

I have a total problem with lighting in the music video during Zara Larsson's performance piece. It's clear the person behind the camera didn't take in the sun and the background lighting, causing some really bright shots that swallow Zara Larsson up in light - at times we can't see her at all. Regardless she still brings energy, which we expect. It's clear this song means a lot to her, yet it doesn't work out the way we had hoped.

Overall, this music video isn't memorable at all. It barely relates to the song, apart from the fact that our main character isn't bothered about looking her best, and instead focused on making her dream come true - which isn't really what the song is about, since Zara Larsson sings about a guy who may not like her in the morning when she doesn't look perfect and he has sobered up. Her performance piece would be good if the sunlight didn't get in the way. She makes up for it at night with the burning car, though.
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New Release: Ed Sheeran & Andrea Bocelli - Perfect Symphony


Perfect Symphony (with Andrea Bocelli) - Ed Sheeran |

Technically not a music video, but there isn't much of a choice upon this new release music video review. Besides, this is such a lovely visual for the song that it deserves to be reviewed by me. I previously reviewed the original version of "Perfect" for my Chart Mondays' review as it has climbed to the top this week, so it's incredible to see Ed Sheeran fight to stay at the top spot by releasing another version, this time with the incredible Italian singer Andrea Bocelli, in the hope of getting the Christmas number one (which he did). I'm not going to lie, I disliked this version very much when I first heard it, but I am growing to like it, slowly. I definitely like the symphony within the backing track. Watch Ed Sheeran and Andrea Bocelli team up on an awesome rendition of this song, in the latter's house where the former marvels at everything around him in this music video for "Perfect Symphony".

Ed Sheeran is on top form this year! His album managed to be a huge success and every single song managed to chart in the UK top 20 - something no other artist has been able to do and no artist will be able to do since the rules have now been changed. He really is a dominant force in the music industry and the original of this song, titled just "Perfect" is most-likely the first dance at most wedding receptions. He already released a collaboration with Beyoncé titled "Perfect Duet", and then this one dropped with Andrea Bocelli. He is an Italian singer who has been blind since the age of 12, following a football accident. That hasn't stopped him at all, and he's gone on to have a stand-out career, one only singers can dream of. He's collaborated with top names and charted all over the world. He's best known for the song "Time To Say Goodbye" which was a collaboration with Sarah Brightman. This song was written by Ed Sheeran and Andrea Bocelli.

Directed by Tiziano Fioriti, this music video is almost a behind the scenes video of what happened when Ed Sheeran recorded "Perfect Symphony" with Andrea Bocelli. The camera captures some beautiful moments from the very start, even before the song kicks in. This is what makes the video that extra bit magical.

This little insight is so amazing to see. You can tell Ed Sheeran is awe-struck by the house and various things he notices. Then there are comical moments, like when he tries to learn the bits in Italian. But the truly interesting bits are the interactions and the moments they harmonise. It's so great to watch.

Although to take it all into consideration, it's a totally different viewpoint to the original "Perfect" video, and it's more of a making-of video than an actual music video since there's no narration and no performance side to this at all. It's interesting to watch and a great different take. We totally see Ed Sheeran's humble side and how incredible this is overall.
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Chart Mondays: Ed Sheeran - Perfect


Perfect - Ed Sheeran |

It's Chart Mondays again for my back-dated review and it's the week that Ed Sheeran climbs up to the very top of the UK Chart with his addicting sweet song "Perfect". Since it is the UK number one, and still is three weeks later, I have to review the music video for Chart Mondays. It is quite a Christmas-themed video with his intention to have it as the Christmas number one, which he surely did that when he released "Perfect Duet" featuring Beyoncé as well as "Perfect Symphony" featuring Andrea Bocelli, combining all sales and streams - I expect this song to remain at the top for some time. Watch Ed Sheeran and Zoey Deutch go on holiday together to Austrian ski resort, Hintertux, where they spend some sweet time together in the snow, in this music video for "Perfect".

Ed Sheeran is a force to be reckoned with in the UK. His latest album sky-rocketed on charts all around the world, with all of the tracks charting inside the top 20 of the UK Singles Chart - an accomplishment that made the Official Chart Company change their rules so that such a thing could never ever happen again. This song, in particular, did well for itself, and is certainly one of those songs that many couples would choose as their first dance at their wedding receptions - it's just one of those songs, for sure. The one thing Ed Sheeran hadn't had, yet, was a Christmas number one, so the release of this song as an official single, with various versions released and this brilliant music video, certainly made the song stay at the top of the charts for the Christmas holiday season. The song was written by Ed Sheeran.

Directed by Jason Koenig, this music video stars actress Zoey Deutch as his love interest and was set in the Austrian ski resort, Hintertux. Ed Sheeran and Zoey Deutch really show off their acting skills as they display a loving relationship that's fun and full of sparks.

The completely narrative music video is beyond cute; it's actually adorable. They meet up in a restaurant after Ed Sheeran glances at an old photo on the train. We watch various scenes throughout; mostly, of them learning to ski before tackling the ski slopes.

There's a snowball fight scene and they create snow angels - I've still never done that. They later get pizza, treck through the forest and then eat the now-cold pizza in their log cabin. The box has a message from Ed Sheeran saying that he has a song for her, and that's when he sits her down and serenades her with this very sweet song.

There isn't a performance piece unless you count the serenading at the end. It's such a loveable music video that has lots of charming moments, but it doesn't bring anything new to the table and doesn't go anywhere. It's such an endearing visual that effortlessly relates to the song, but I just wanted something more.
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Chart Mondays: Ed Sheeran - Galway Girl


Galway Girl - Ed Sheeran |

It's a Monday, and with "Despicato" at number one by Luis Fonsi & Daddy Yankee featuring Justin Bieber, the UK top ten is once again open to my Chart Mondays review. This hit song from Ed Sheeran looks like it's about to drop out on Friday, especially with it currently being at number ten, so I thought I'd choose this song, plus I've never seen the music video before today - don't ask me how I've managed not to see it as I don't even know myself. Watch Saoirse Ronan act as the "Galway Girl" in this Irish-themed music video for Ed Sheeran's much-loved track.

Ed Sheeran has hit the world by storm with his latest album. This song, in particular, charted the highest from his latest album out of all the album tracks, so it's understandable that it was chosen as the next single and the next music video since it was so popular. Records have been broken with this album, and Ed Sheeran continues to dominate the charts globally. He's one of the biggest male artists in the world at the moment, and he will keep on succeeding. This song charted at number two in the UK before dropping down to its current position of number ten. It was written by Ed Sheeran, Amy Wadge, Damian McKee, Eamon Murray, Johnny McDaid, Liam Bradley, Niamh Dunne, Sean Graham, and Foy Vance.

Directed by Jason Koenig with Ed Sheeran shooting the video himself, this music video truly puts the viewers in Ed Sheeran's shoes and show an Irish Galway Girl, played by Saoirse Ronan, taking Ed Sheeran around Galway.

The opening scene sees Ed Sheeran finish his concert in Galway, Ireland. We watch Ed Sheeran walk off stage and the camera follows him, then goes right through his head and it's as if we're looking out his eyes. We follow a guy into a car who takes us to a bar named O'Connell's.

At the bar, we bump into Saoirse Ronan, who takes us up to the dancefloor to dance. She takes us out to the street, but then a clip sees us playing darts in exact relation to the lyrics. We (or should we say Ed Sheeran) throws a dart at the dartboard without looking (keeping his/our eyes on Saoirse Ronan), and accidentally stabs a guy with the dart - luckily he's wearing a big coat, so it's okay. We run away, out into the streets.

We see some Irish dancers in the street who ask Ed Sheeran to sign a magazine, before showing him their dancing - with the help of Saoirse Ronan. We then watch a busker who we give some money to. Then Ed Sheeran (us) goes on a bike ride in the middle of the night with this Galway Girl. Where we end up at a tattoo shop and Ed Sheeran gets "Galway Grill" inked on his arm.

Next, towards the end, we enter an underground bar. It's refreshing to see Saoirse Ronan so full of life, and we're enjoying being there, being Ed Sheeran. We get two pints from the bar - we can only presume it's Guinness right? - and as we head back to the Galway Girl, we spill our drinks over a guy; that guy, just so happens to be the guy we threw a dart at. Trust Ed Sheeran to have this much bad luck. We get punched in the face by the guy and wake up at Saoirse Ronan's place. Now that's how you get with Saoirse Ronan!

The ending sees them go out onto a roof window balcony and the camera flies away. We are no longer Ed Sheeran. I love how they include the problems with being famous - which Ed Sheeran has talked about recently, wishing he could go back to a normal life without all the paparazzi and the fame. This video is unique, different and completely relates to the song. Once again, Ed Sheeran has brought another amazing music video to our screens.
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Chart Mondays: Ed Sheeran Continues To Dominate The UK's Top 10 Singles Chart 17th March 2017 - 23rd March 2016

Ed Sheeran is still obliterating the UK chart, two weeks on the trot. It's all because he released his new album almost three weeks ago, yet it's still dominating the UK Singles Chart, with nine songs in the top 10.

As I explained last week, the inclusion of streams into the UK charts has become the most annoying this about the chart, since the top 10 rarely changes week on week, with some prolific stars not getting a look in at all. This has ruined the chart recently, and they really need to decide what they are going to do about it, as they can't keep going on as it is.

Ed Sheeran's Facebook Cover Picture

I reviewed the album for Outlet Magazine, adding my own streams to this chart, but my one stream of each track clearly combined with everyone else's which made this impressive album get an equally impressive chart record.

Here's the current UK Top 10 Singles Chart:

2) Ed Sheeran - Galway Girl
4) The Chainsmokers & Coldplay - Something Just Like This
5) Ed Sheeran - Perfect
6) Ed Sheeran - New Man
7) Ed Sheeran - Happier
8) Ed Sheeran - Supermarket Flowers
9) Ed Sheeran - What Do I Know
10) Ed Sheeran - Dive

Chart Mondays: No Review. Ed Sheeran Has Taken Over The UK Top 20 Singles Chart 10th March 2017 - 16th March 2017

Let's be honest, we knew this was going to happen last Monday, as we saw; Ed Sheeran was dominating the iTunes and Spotify charts. It's not a surprise at all that his songs from his album charted in the UK, but what it was a surprise to see his entire album, including the bonus tracks on the deluxe version, chart inside the UK top 20.

Ed Sheeran's Facebook Cover Picture
Even if I changed my Chart Mondays to include the UK top 20 Singles Chart, I still wouldn't have a music video to review this week, since I've done "Shape of You" and "Castle On The Hill" by Ed Sheeran, and the other songs inside the top 20 either doesn't have a music video, or I've already reviewed it.

This is why I hate streaming at the moment, it's literally messed up the UK Singles Chart, and subsequently messed up my Chart Mondays review. Last year, Drake's "One Dance" dominated the charts and was never uploaded to YouTube which led to everyone listening to the song on Spotify or other similar streaming sites, therefore allowing him to stay at number one for 15 weeks. It's not even his best song, just saying.

So how has streaming done this? Well, someone decided that 100 streams are equal to a sale, they've changed that for 2017 to 150 streams, yet it's still affecting the chart majorly. However, one person can only contribute 70 streams a week towards the chart so it would take one person over two weeks of listening to the same song to contribute a sale, yet it clearly mounts up and affects the charts majorly.

Just take a look at the top 10 for the past few months, it's rare that there was a new entry, and on the occasion that there was, they stayed in the top 20 for far too long. The top ten rarely changes nowadays and the chart just isn't exciting.

The problem is due to Spotify playlists, people just listen to the UK top 40 over and over again; not only that but people create playlists that other people play, those playlists have many songs from the top 40 in them. It's not the same as someone going on to iTunes and parting with their money to download a song.

In America, they also count YouTube plays, could this be something the UK needs to do switch up the chart? We definitely need to change how the chart is recorded, and we need people to care about it again. It needs to be current and interesting; otherwise, it might as well be dead especially since someone like Ed Sheeran can dominate it, and other new rising stars can't get a look in edgeways.

Here is the current UK Top 20 Singles Chart:

1) Ed Sheeran - Shape Of You
2) Ed Sheeran - Galway Girl
3) Ed Sheeran - Castle On The Hill
4) Ed Sheeran - Perfect
5) Ed Sheeran - New Man
6) Ed Sheeran - Happier
7) The Chainsmokers & Coldplay - Something Just Like This
8) Ed Sheeran - Dive
9) Ed Sheeran - Supermarket Flowers
10) Ed Sheeran - What Do I Know
11) Ed Sheeran - How Would You Feel (Paean)
12) Ed Sheeran - Barcelona
13) Ed Sheeran - Nancy Mulligan
14) Ed Sheeran - Eraser
15) Ed Sheeran - Hearts Don't Break Around Here
16) Rag'n'Bone Man - Human
17) Katy Perry feat. Skip Marley - Chained To The Rhythm
18) Ed Sheeran - Bibia Be Ye Ye
19) Ed Sheeran - Save Myself
20) Stormzy - Big For Your Boots

Chart Mondays: Ed Sheeran - Castle On The Hill


Castle on the Hill - Ed Sheeran |

Literally had no choice but to review this music video for my Chart Mondays, purely because his "Shape Of You" is still at number one, and every other song in the top ten of the UK Singles Chart either has been reviewed already or doesn't have a music video. I have a feeling it will not go my way next week, and we'll have to skip Chart Mondays again, but let's hope that that doesn't happen. Ed Sheeran is currently dominating on an international scale, and can we blame him? Just listen to his recent songs, his album (which I reviewed for Outlet Magazine) titled "÷", pronounced "Divide", He's truly knocked it out of the park. Watch this awesome music video that has Ed Sheeran reflecting on his life, whilst we watch his childhood adventures over the "Castle On The Hill".

Ed Sheeran has literally made the biggest album masterpiece of his career. "÷" or "Divide" beats everyone's expectations, and every song is set to chart in the UK Singles Chart this Friday, which isn't a surprise at all. I reviewed it for Outlet Magazine, and I was honoured to be hearing this music because it really is a masterpiece. This song was released alongside "Shape Of You" as a duo single. It was written by Ed Sheeran and Benjamin Levin (Benny Blanco).

Directed by George Belfield, the music video was filmed in Suffolk, which is where Ed Sheeran grew up; making the scenes even more personable and relatable. The young Ed Sheeran is played by high school student - clearly turning actor - Hugo Fairbanks Weston, who also attends the high school that the artist once went to.

There's so much going on in this music video, so I'm going to try and keep it short. We see Hugo Fairbanks Weston hang out with his mates, doing various normal things that they get up to, all the while relating it to the lyrics of the song. Some parts are perfect translations of the lyrics, and it's clear they had a lot of fun on set.

There is also a brilliant performance visual from Ed Sheeran, who is clearly thinking about the past events mentioned in the song as he sings it. I hope he manages to express all the emotion into this song whenever he performs it live. This one is definitely close to his heart, and it's nice of him to share this with everyone else.

Overall, the music video is fully relatable to the song. It's fun, it's clever, it's interesting and a complete match. Although, Hugo Fairbanks Weston is going to be called Ed Sheeran for the rest of his life now, but that doesn't have to be a bad thing. The music video couldn't have possibly been any better.
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Chart Mondays: Ed Sheeran - Shape Of You


Shape of You - Ed Sheeran |

Of all the days to drop the music video to the number one single on the UK Chart, Ed Sheeran had to choose today just so he could claim my Chart Mondays blog post. Well, I don't think he actually knows about my blog, but can we pretend that it is all about me for a second and just decide this is the whole reason he released it today? No? Okay... Well Ed Sheeran is currently at number one on the UK Singles Chart with this song, and so therefore claims my Chart Mondays review. Watch Ed Sheeran fall in love as he trains to become a boxer, only for her to leave him to battle a sumo wrestler all by himself, in the "Shape Of You" music video.

Ed Sheeran is someone who fought to get to where he is now, and I can't deny how much of an inspiration he is to everyone around the world. That is why I listen to his music, why I buy his music, why I support him, because I am fighting for my dreams just like he was once upon a time. He has broken records around the world by debuting at number one and number two at the same time in many countries, including the UK. This is the one that hit number one in most countries. The song was written by Ed Sheeran, Steve Mac, and Johnny McDaid.

Directed by Jason Koenig, the video also stars Jennie Pegouskie and Yama. The former, acts as Ed Sheeran's love interest, totally making me jealous because it's totally convincing and that is literally what I've been missing in my life. The latter is the sumo wrestler who beats up Ed Sheeran.

This has a full narrative, with Ed Sheeran training up to be a boxer. He catches the eye of Jennie Pegouskie who helps him train up. They spend time outside of the gym, clearly this is the start of a relationship.

The relationship is clearly very loving, the sort that we all want in life. They manage to portray a loving relationship perfectly, one that makes us all jealous. Then our hearts break for Ed Sheeran as she leaves him, and he turns his anger into training, which then leads up to him fighting Yama - the sumo wrestler.

It all builds up to an ending that sees Ed Sheeran defeated, catching the eye of Jennie Pegouskie again, who decides to fight Yama after Ed Sheeran is over and done with. It all then disappears, as if it were some sort of dream or mirage. Ed Sheeran is stuck in his blow-up sumo wrestlers costume.

It's totally relatable, completely lovable, and works with the song. Talk about hitting every emotion possible with this music video, to what will quickly become an iconic Ed Sheeran song. He totally smashes this out, and it completely works.
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Chart Mondays: Major Lazer Featuring Justin Bieber & MØ - Cold Water



Finally, it's released and it's still in the top ten. Currently at number one is The Chainsmokers and Halsey with "Closer" which doesn't have a music video as of yet, so it's opened the top ten of the UK chart for my Chart Mondays review, and this time I've chosen this former number one. Four women dance in different serene locations along to "Cold Water", unfortunately, Major Lazer, Justin Bieber and MØ do not appear.

Major Lazer are an electronic trio consisting of Diplo, Jillionaire and Walshy Fire. Originally founded by Diplo and Switch, the latter left in 2011. Now Major Lazer is one of the biggest names in the electronic genre. Having worked with a number of prolific stars, there is no stopping this trio. Featured is the unstoppable Justin Bieber, who's new music got the world turning into fans. He dominated the UK chart, and he did it once again with his collaborations. As for MØ, real name Karen Marie Ørsted, she's been trying to make an impact on the world for a while, but with the help of Major Lazer, she's managed to come into her own. This song was Major Lazers' first and currently only number one, but I'm pretty sure it won't be their last. It was written by Ed Sheeran, Benjamin Levin, Karen Marie Ørsted, Thomas Pentz, Justin Bieber, Jamie Scott, Philip Meckseper and Henry Allen.

Directed by Matt Baron; the video features four dancers who are Helen Gedlu, Jaylene Mendoza, Sara Bivens and Andranita Smith-Shannon. This is a music video we have been waiting months for and this is the outcome? Like, really?

There is nothing to this video, I don't see how it's relatable in any way, the choreography is interesting, and yet doesn't interpret the song the way we hoped it would.

The dancers dance, but there's nothing special about the moves they are doing, the camera fails to draw in close enough to watch them properly, and occasionally the camera angle doesn't do the dancers justice.

Lighting effects are intricate and yet fails to engage the audience. This is not what we were expecting at all, especially when we've been waiting months for this, it totally doesn't make up for the wait.

This music video could be paired with any song and it wouldn't make much of a difference. The song is infectious, but the music video leaves a lot to be desired and although the setting is beautiful, there's nothing to this video.
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Ed Sheeran - You Need Me, I Don't Need You

Ed Sheeran is this big UK artist that has just came out of nowhere and hit us all by storm. This song is his second single after "The A Team", and got quite high in the charts. I have to admit, I think this is my favourite song by him, and I also like "Drunk", but I'm not a big fan.

"You Need Me, I Don't Need You", is such a great title, and personally, if all his songs were like this one, I'd have bought the album and the singles and fully supported him, however certain songs put me off, and I now decide to use YouTube for his songs. At the end of the day he does sing: "And I won't be a product of my genre". He wrote this song himself, and his voice is perfect for it, I really want him to do more rapping in the future, it's a very unique voice that he has and it surprises me, because in his other songs, you wouldn't expect this sort of voice. I also love the lyrics how can you not?

The music video is extremely different and totally stands out from the crowd. I can totally see why Dolly is obsessed with this music video she is passionate about the song and the music video: "He is a very talented musician, it's a song about how people see him and he sees himself. The lad doing sign language is extremely skilled". And I totally agree, you can tell he means every single word he is saying, and it's like he is showing the world that he's made it just like he hoped he would, when others were knocking him down.

This song is now stuck in my head... The sign-language actor is Matthew Morgan and I have to say I'm really impressed, whether he did it slowly and then they sped it up through editing, or whether he did it that quick there and then, it's just mind-blowing, and I could watch it again and again, and maybe learn a bit of sign language along the way.

I like the use of the dancers as well it prevents the video from getting boring, and gives us more to see. The black and white effect is a bit different, but it's used in a good way, and announcing not everything is black & white, which links in with the song amazingly as Ed Sheeran wanted a music career, and that's exactly what he has got. But it took him a long time and the personal battles that he went through shows how much he wanted it. For everyone, the sky's the limit, but people go further than the sky, and here's just one example.

The music video is different but in a fascinating way. The song is so inspirational and breath-taking, as he means everything he raps and it gives us this new voice from Ed Sheeran, that we want to hear more from, cannot wait for his future releases. As for this song, I'm disappointed it didn't get to number one but number four is still pretty good.

Ed Sheeran - The A Team

Ed Sheeran is an uprising new artist, who has already won lots of awards and it looks like he'll win a few more. He started releasing in 2011, this being his first single, and all of his singles have made the top 5 in the UK chart so far, he also has a debut number one album. He will definitely be around for quite some time

This song was written by Ed Sheeran himself, which suggests he has a lot of meaning to the words he sings. This is what I admire in an artist, because the whole song has a strong emotional feeling to the artist. And that is what makes it special. The song is about needing money to get by, and some people will do anything to get that money, but the anything bit is neither pleasant or exciting, and the person clearly doesn't like it.

The music video is PERFECT. It directly links in with the song and makes it clear what Ed Sheeran wants to get across. This song is his highest chart position to date, at number 3, and I reckon the music video has a lot to do with it. However there are a few things I don't like about it, and that is what I'm going to explore.

First off, my little bug bear, is that it is in black and white. I know this is an effect used to display more emotion or to make it look old, but it always gets on my nerves, because we have colour TV, and so you should be able to make a video emotional in colour. This also suggests that in colour it wasn't that emotional, and so they decided upon the black and white effect.

Some bits are also a little vivid, some children who may watch the music channels in the daytime, might wonder exactly what is going on. The person in the video, is portrayed by Stella MacDonald, and she shows off her acting skills in this music video, could she also be someone we see somewhere in the future?

I like the fact that Ed Sheeran appears and buys a "Big Issue" off her, but clearly it isn't enough, and she has to sell herself. As far as I'm aware of, no complaints appeared about this video, but you would have expected it, because she commits suicide at the end. There are videos out there (such as Britney Spears' "Criminal") that has been complained about for far less than what's in this video.

Overall I do like the song, it's soulful and meaningful, it's accompanying music video fits perfectly and although I am not happy about some of the things shown, it directly links with the song. It is controversial and that is usually a good thing in a music video. There are bits I don't like, so I've dropped a star, but that is all, and I hope I come to review more of Ed Sheeran's music videos in the future.
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